You can go back in and edit it as needed, so don't worry about having everything ready the first time you sit down to tackle it. On the site, you can download each of the 15 business plan sections individually as Word documents, or grab all 15 together in one doc. It is important in order for your plan to concretely address the said necessity.
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Pretty much everything on it can be customized. In line with this, sales plan and proposals can play a key role in coping up with the tight competition. This entails that you need to conduct extensive research about the your target market.
Describe your product. A second download on the same page is an Excel file to help with your financial projections. Creating your business plan is more than just getting your ideas down on paper for potential funders to see. Bad location, a marginal niche, having no specific user in mind, raising too much or too little money--all of these issues can be prevented or at least mitigated with good planning.
There are many prospective entrepreneurs who have never developed a business plan.